重庆幸运农场

Background

项目背景

重庆幸运农场LUOFEISIJITUANZONGBUWEIYUZHONGGUOXIANGGANG,SHIYIJIAJIZIBENYUNYINGHESHITIJINGYINGYUYITIDEGUOJIHUAZONGHEXINGJINRONGTOUZIJIGOU。JITUANSHISHIQUANQIUHUAZHANLVEBUJU,TUANDUIFENBUZAIOUMENG、DONGNANYA、SHENZHEN、SHANGHAIDENGQUYU,QIXIAYONGYOULUOFEISI(DEGUO)、LUOFEISI(XIONGYALI)、LUOFEISI(FAGUO)、LUOFEISI(SHENZHEN)、SHANGHAILUOFEISIJIUDIANGUANLI,YEWUBUJUHANGAISHIYETOUZI、QUANQIUPE/VCGUQUANTOUZI、GERENYUQIYEZICHANGUANLIGUIHUAYUTOUZIZIXUNDENGLINGYU。

LUOFEISITOUYANTUANDUIYONGYOUJIN20NIANQUANQIUDUOYUANHUATOUZIJINGYAN,PINGJIEXIONGHOUDEJINGJISHILI、QIANGJINGDEZIBENYUNZUONENGLI,SHENDUWAJUEYOUZHIZICHAN,JIANGQUANQIUTOUZISHIJIAOYUBENTUTOUZIGUANLIJINGYANJINXINGRONGHE,LIZHIXIANGSHICHANGHUA、DUOYUANHUA、GUOJIHUADEZONGHETOUZIJIGOUFAZHAN,DAZAOZONGSHENYUGELINGYUYILIUPINPAIDETOUZIJIGOU。

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plan

项目策划

BANNER首字母的创意使用

CICIDUILUOFEISIJITUANGUANWANGDEZHONGQINGXINGYUNNONGCHANGSHEJI,ZHEZHONGYUDUILUOFEISIPINPAIXINGXIANGDEDAZAOYIJIQIYENEIHANDEGEXINGHUATIXIAN,XUANYONGDAPINGZHANXIANFANGSHI,BINGJIANGQIYEYINGWENMINGCHENGLOFISDEZIMUCHAIFENCHENGWEIWUGEZIMUZUOWEIGEGEBANNERDEYINGWENSHOUZIMUJINXINGZHANSHI,CHUANGYIDEZHANXIANFANGSHIYUSHOUFAJIQIEHELEPINPAILINIAN,YOUZHANXIANCHULUOFEISIDEDUTEGEXING,SHIWANGZHANNEIRONGGENGJUNEIHANYUCHUANGZAOXING。

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全屏交互手法的创意运用

重庆幸运农场WANGZHANCAIYONGDESHIQUANPINGGUNDONGDEJIAOHUSHOUFA,PEIHEYIXIECHUANGYIXINGDEDAOHANGSHEJIYUDONGTAIXIAOGUO,SHIYONGHUZAILIULANWANGZHANDEGUOCHENGZHONGDADAOYIZHONGCHENJINSHIDETIYAN,BINGZENGTIANLEGENGDUODEQUWEIXINGYUQIANWEIGAN,YUCHUANTONGDEJITUANJIESHAOWANGZHANXINGCHENGXIANMINGDEDUIBI,SHILUOFEISIJITUANWANGZHANDEZHANXIANGENGJIAGEXINGHUA,ZHANGXIANQIYEDUSHUYIZHIDELINIANYUYINLINGWEILAIDEYUANJING。

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design

网站设计

品牌色提炼与运用

LUOFEISISHEJIDEPINPAIVISEXISHIZISEHEJINSE,WEILESHIWANGZHANYANSEDAPEIGENGJIAXIANDAIHUA,DUIYUANYOUYANSEJINXINGDIAOSHI,ZENGJIAJIANBIANSECAIYUJIETISECAI,SHIYEMIANDECENGCIGENGJIAFENGFU,SHIJUEXIAOGUOGENGYOUHOUDU。

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重庆幸运农场BANNER轮播展示企业理念

重庆幸运农场YINWEIWANGZHANZHONGQINGXINGYUNNONGCHANGDUOSHIQUANPINGDATU,YINCIZAIJINRUZHONGQINGXINGYUNNONGCHANGZHIQIAN,SHEJILEYIGELOADINGYEMIANZUOWEIHUANCHONG,LOADINGYEMIANYONGLOFISDEYINGWENZIMUZUOWEIBEIJING,ZAIZIMUOCHUZUOJIAZAIYUANXINGJINDUTIAO,SHILOADINGYEMIANGENGJUPINPAIGANYUSHEJIGAN。JINRUZHONGQINGXINGYUNNONGCHANGHOU,SHIWUGEBannerYEMIANYULIANGGETIAOZHUANRUKOUDEQUANPINGQIEHUAN,YONGZUOCEDEXIANZHUANGDAOHANGJINXINGQIEHUAN,BINGDUISHOUZIMUJINXINGZHONGDIANBIAOSHI,RANGYONGHUZHUYIDAOSHOUZIMUDECHUANGYISHEJI,DIBUDEJINDUTIAOTISHIYEMIANJINDU,YESHIYEMIANDESHEJIDADAOYIZHONGXIANYUMIANDEMEIGAN,SHIWANGZHANDEDANYINEIRONGZHANXIANGENGYOUCENGCIGAN。

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内页结构化展现企业丰富内容

XIANGBIYUZHONGQINGXINGYUNNONGCHANGZHUYAOSHIYONGCHUANGYIHUADEWENZILAIJIANYAOZHANXIANQIYENEIHAN,NEIYEDENEIRONGHUIGENGJIAFENGFU,YINCIZAITONGYANGSHIYONGQUANPINGQIEHUANDEBANSHIDEQINGKUANGXIA,DUINEIYEDENEIRONGJINXINGLEJIEGOUHUADEZHENGTIDAJIAN,SHIYONGHUZAIMEIYIYEDOUNENGSUISHIKANDAOBUTONGYEMIANDEGENGDUONEIRONGRUKOU,SHINEIRONGDEZHANSHIGENGJIAFENGFUQIELUOJIQINGXI,YONGHULIJIEGENGJIANDANGENGYICAOZUO。

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更多案例

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